Aufguss-bbspagroup

Aufguss: the SPA wellness ritual that captivates everyone

What is the Aufguss

The Aufguss has become one of the most popular sauna ceremonies in contemporary SPAs, particularly across Europe. Originating from Nordic countries and Germany, this practice has evolved into a genuine wellness ritual, essential for luxury hotel SPAs and wellness resorts. Since 2011, nearly a thousand individuals in Italy have trained in this discipline.

But what makes the Aufguss particularly special?

The Aufguss ritual is based on the interaction of heat, steam, and essential oils, offering a unique multi-sensory experience. It normally involves three cycles of pouring and ventilation, during which three different forms of heat are experienced. The Aufguss Master or Aufgussmeister pours water, ice, or snow onto the hot sauna stones, adding 100% pure essential oils, possibly certified organic. The hot steam is then distributed with choreographed movements and ventilations involving towels or fans.

The 5 phases of the Aufguss ritual

  1. Preparation of the ambience: The atmosphere is established by dimming the lights, creating a cosy space. Music, often an essential element of the ritual, contributes to a sense of calm and relaxation.
  2. The jets’: The Aufgussmeister uses water and/or ice, along with essential oils selected for their aromatic properties. When this combination is poured over the glowing stones, it generates a cloud of fragrant steam that envelops guests.
  3. Heat distribution: With precise, choreographed movements of the towel, the Aufgussmeister spreads the hot steam towards the guests with each throw, creating air flows that amplify the feeling of warmth and well-being.
  4. Deep breathing: Guests are encouraged to take deep breaths, enjoying the benefits of essential oils. These oils positively impact both the body and mind, enhancing mood and alleviating stress.
  5. Post-ritual relaxation: At the end of the ritual, it is essential to relax and restore lost fluids by drinking water or herbal tea, thus completing the rejuvenating experience.

Music and aromas: the unique aspects of the Aufguss

The use of music in the modern Aufguss ceremony is essential, comprising 50% of the overall enjoyment of the experience. From the choice of music tracks to the rhythmic variations, every detail is crafted to engage the participants.

Aroma essences also play a key role. Energising oils like mint or relaxing ones such as lavender and lemon balm are combined with melodies and movements, making each ritual unique and unrepeatable.

How to get ready for the Aufguss

Sauna culture is an essential aspect of the experience. To achieve the greatest benefits:

  • Enter the sauna without synthetic clothing, as it may release toxins at high temperatures. It is preferable to use a cotton towel.
  • Ensure you are positioned comfortably to encourage even sweating.
  • After the ritual, take a shower before plunging into any cold reaction bath. Replenish your fluids with herbal tea, fruit juice, or simply water at room temperature. Rest while wearing a bathrobe or towel, and adhere to the rules of the spa, promoting a harmonious coexistence with other guests.

L’importanza dell’Aufguss nelle SPA moderne

SPAs are no longer just places to relax, but true experiential destinations. Offering rituals such as the Aufguss allows facilities to distinguish themselves on the market, attracting an increasingly wellness-conscious clientele.

This is one of those times when people tend to prefer relaxing breaks in the mountains. The inclination to also experience a culture of wellness that is contextualised within the destination—especially if it is ancient and deeply rooted in local tradition—is becoming increasingly common.

According to Régis Boudon-Doris, CEO of bbspa_Group, a successful SPA must:

  • Integrate design and services with the area
  • Provide experiences that blend wellness with local traditions
  • Regularly update the service menu to reflect wellness trends

Designing and managing a mountain SPA that is capable of standing out and distinguishing itself demands great attention,’ explains Régis Boudon-Doris. ’Firstly, we are dealing with an investment that must satisfy very different needs, depending on the season, as the mountains are highly popular in both winter and summer.’
This also involves staff training and periodic updating of the SPA menu to keep up with new wellness trends.

Why invest in the Aufguss

Incorporating Aufguss into the menu of SPA services is a winning strategy for building customer loyalty and creating memorable experiences.

With a team of design and management experts, like those at bbspa_Group, SPAs can evolve into benchmarks for wellness, enhancing local resources and ensuring a substantial economic return.